The refreshed city centre store blends a modern look with Birds’ 100-year heritage
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13:00, 30 APR 2026
Updated13:31, 30 APR 2026
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Birds Bakery has reopened its ‘flagship’ Nottingham shop after a two-week overhaul.
The familiar burgundy colour scheme that the store opened with in 2019 has been replaced by shades of fresh spring green and teal.
The shop, on the corner of Lister Gate and Castle Gate, has been designed to cater for busy office workers and city centre shoppers with a strong emphasis on grab-and-go options.
An improved seating area, with tables and chairs for 10 people, replaces the bench along the window so customers can still enjoy their treats in-store.
Fans of the popular bakery can also enjoy an alfresco sausage roll or cake with barista-style coffee thanks to new tables outside the shop.
All the usual filled cobs and sandwiches, hot roast pork cobs and cream cakes, delivered fresh each morning, are on sale but the shop no longer stocks loaves of bread.
Marketing manager, Harriet Boyles, said: “We have done a total refit of the store. We have updated the seating, whereas before we had the bench seating which made the shop feel quite dark and closed.
“The focus is more on grab-and-go convenience with sandwiches, hot plates, slices and traditional cream cakes.
“It’s been great to welcome back customers this morning for their sausage and bacon cobs and they’ve been happy to see us back open. It’s been fantastic. We’ve seen lots of people through the door.”
The first 50 customers received a free coffee to celebrate the reopening on Thursday, April 30.
Although customers can no longer buy loaves, large dinner rolls and some of the sandwich cobs continue to be sold. Bread can still be picked up at the Victoria Centre shop.
The next shop to be refurbished has yet to be decided, but the company will soon be opening its second branch in Loughborough.
Check out the gallery below for a look inside the revamped store:
The new green signage and seating outside (Image: Joseph Raynor/ Reach PLC)1 of 7ShareComments
The new green signage and seating outside
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Cream cakes including all the favourites (Image: Joseph Raynor/ Reach PLC)2 of 7ShareComments
Cream cakes including all the favourites
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Birds’ new counter at Lister Gate (Image: Joseph Raynor/ Reach PLC)3 of 7ShareComments
Birds’ new counter at Lister Gate
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Buns and pastries (Image: Joseph Raynor/ Reach PLC)4 of 7ShareComments
Buns and pastries
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The new seating (Image: Joseph Raynor/ Reach PLC)5 of 7ShareComments
The new seating
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Inside the new-look store (Image: Joseph Raynor/ Reach PLC)6 of 7ShareComments
Inside the new-look store
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The staff team at Lister Gate, Nottingham (Image: Joseph Raynor/ Reach PLC)7 of 7ShareComments
The staff team at Lister Gate, Nottingham
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Eating Out in Nottingham
Nottingham City Centre